Maintaining security on the internet is a huge problem for a number or business owners, not to mention a thankless job. Put yourself in the shoes of an ecommerce development company or a SEO agency and imagine waking up to the news that your client was just hacked. Not only will this affect your business but getting the site up and running is another hectic task.

A few years or even a decade ago, web security and search engine optimization were kept separated but in today’s tech world where the lines are getting blurred, there is no excuse for an SEO expert to not know web security.
For SEO experts wanting to strengthen their knowledge in web security, here is a run down of what you need to know.

Secure your website using HTTPS

Anyone with the faintest knowledge of the internet knows that Google considers HTTPS websites as secure. Beginning from about two years ago, Google’s browser mentions if a site is not HTTPS secure. There is absolutely no argument for you to not get on this protocol. To get the certification, ensure that your SSL certificate is installed in a proper manner. Once it has been installed, visit https://www.[thenameofthewebsite].com. a lock icon on the task bar should signify that the certificate is accepted from the other end.

Securing content

A large number of attacks occur when the content on the site is being updated. To reduce the chances of experiencing such an attack, the best course of action would be to add another layer of protection called Content Security Policy. This policy can block scripts from outside as well as from locations that are suspicious and are not trustable.
Being the SEO expert, it is up to you to ensure that the Content Security Policy is enabled for the customer’s site. The Content Security Policy is enabled through the HTTP header that contains the guidelines for the data assets.

How to prevent being hacked?

Here is a small list of the top practices you can take to secure yourself from the work of hackers.

The first is to make sure that CMS platform is updated with the newest security patches. Teach the site administrators and the customers about common hacking processes. These include spamming, brute force attacks, cross site scripting and so on. Remind them about the importance of changing the passwords in a frequent manner and educate them on how to choose secure passwords that are difficult to hack.

Make sure your clients understand the security concerns with using unknown third party tools and ensure they stick to secure and proven tools that can safeguard their interests. Another common mistake done by website administrators is where they publish technical info on the error page; the error page should just say something simple like “Site is down” or something similar of the sort.

If the website has the ability for customers to upload a file, come up with anadequate safe keeping measures to bar any scripts from being uploaded too.

Author’s bio:

Junaid Ali Qureshi is a digital marketing specialist who has helped several businesses gain traffic, outperform competition and generate profitable leads.His current ventures include Progostech,, Smart, Progos Tech and eCig.